With this initiative, the Museum has made available over two hundred images selected from the masterpieces in its collections on Google Arts & Culture. In addition to collecting high-resolution and ultra-high-resolution reproductions of some of the world's most important works of art, the platform also offers virtual tours of the international museums that house them, using Google Street View technology. The project was launched in February 2011 and involves institutions of the calibre of the Tate Gallery in London, the Metropolitan Museum of Art and the Museum of Modern Art in New York, the Gallerie degli Uffizi in Florence and the Capitoline Museums in Rome.

The work chosen to represent Mart is Fortunato Depero's "Movimento d'uccello" [Bird Movement] from 1916. The futurist masterpiece was photographed by Google Arts & Culture's technical staff by means of advanced technologies. This allowed the image to be captured at a resolution of 7 Gigapixels, enabling users of the platform to study the painting in exceptional detail and obliterating geographical distances. 

Since the end of 2017, fifty works from the Collections have also been published. They were chosen from the masterpieces displayed in the permanent exhibition rooms or kept in the Museum's storerooms. They can be viewed in exceptional detail thanks to Art Camera technology: a robotic system that automatically controls the camera, taking hundreds of high-resolution shots.

On the site, on Mart’s page, you can view works by the most important Italian and international artists from the end of the 19th century to the present day. Among them are: Afro, Giovanni Anselmo, Giacomo Balla, Jean-Michel Basquiat, Umberto Boccioni, Alighiero Boetti, Christian Boltansky, Alberto Burri, Giuseppe Capogrossi, Felice Casorati, Carlo Carrà, Salvador Dalí, Giorgio de Chirico, Fortunato Depero, Lucio Fontana, Alberto Giacometti, Renato Guttuso, Francesco Hayez, Keith Haring, Wassily Kandinsky, Anish Kapoor, Anselm Kiefer, Sol LeWitt, Osvaldo Licini, Piero Manzoni, Fausto Melotti, Mario Merz, Giorgio Morandi, Bruno Munari, Giuseppe Penone, Pablo Picasso, Michelangelo Pistoletto, Mimmo Rotella, Luigi Russolo, Savinio, Mario Schifano, Giovanni Segantini, Gino Severini, Mario Sironi, Emilio Vedova, Gilberto Zorio.

The platform also features a number of virtual exhibitions curated by Mart staff, dedicated to themes related to the artists and works in the Collections and designed to strengthen the ties between the exhibition programme and the Museum's web presence.  

Mart shares the objectives of Google's project: the dissemination of knowledge, in-depth analysis of cultural content, and the conservation of heritage for future generations. In pursuit of the same aims, the Museum has changed its internal regulations to allow visitors to take photographs of the works on display (using non-professional and non-commercial equipment) and share them on social media, stimulating a dialogue between the institution and its physical and virtual public.